Why Do I Need My WordPress Website Maintained?

Heather

Verify

Most businesses today have a website that functions well enough for their needs, and once it’s up and running, it often becomes an afterthought. Many business owners simply leave their website as it is, thinking that as long as it’s working, there’s no need for website maintenance. However, this mindset can lead to significant issues down the road. In most cases, website maintenance is only considered again when something goes wrong—either when a change is needed, or worse, when the site crashes unexpectedly. When that happens, you’re left scrambling to fix the issue, often wasting valuable time and money.

A website crash is more than just a minor inconvenience—it can disrupt your business operations, affecting your online presence and, potentially, your revenue. When your website goes down, you lose opportunities for advertising, customer engagement, and even sales. The downtime can hurt your credibility and frustrate visitors who may seek alternatives elsewhere. The process of contacting a developer to diagnose and fix the problem adds more delay, meaning the time your website is down becomes a real, quantifiable loss for your business.

But what if there were a way to prevent or at least lessen the risk of unexpected downtime? What if you could ensure that any changes to your website, no matter how small or large, could be made quickly and efficiently? Imagine being able to contact your website team with a simple email and have updates, adjustments, or fixes completed within a day or two. This level of convenience and efficiency can help reduce downtime and keep your business running smoothly. No more waiting weeks for changes or worrying about website failures that disrupt your day-to-day operations.

By investing in website maintenance services or having a reliable team on hand, you can avoid the stress of unexpected crashes and ensure that any modifications are handled swiftly. You won’t have to worry about constantly getting quotes or negotiating fees for every minor tweak. Instead, you can focus on growing your business while your website remains a seamless and functioning part of your overall strategy.

What is Website Maintenance?

I think the first step in understanding why maintenance is needed is understanding exactly what maintenance is. Maintenance can vary from company to company, but it usually includes support, monitoring, security, updates, and backups. All of these features are preventative measures for the what-if day your website crashes. With ever-changing technology and hackers always trying new and inventive ways to hack your site, preventative measures are necessary for saving your website.

My WordPress Site is Only Six Months Old!

I know what you are thinking, how could a fairly new site have problems? My site was just built; it will be fine for a couple of years. WordPress updates are frequent and when updates are missed it leaves a site vulnerable. An out-of-date website is more likely to end up with viruses, malware, or plugin conflicts. Any of these could disable portions of a website or even bring the whole site down. This is why maintenance companies stress updates, but ensuring your update is safe and does not run into a plugin conflict can be difficult too.

How Does wpXPRESS Work?

wpXPRESS offers all the features above and more. We offer content edits anytime they are needed. With a quick email, you can get the help and edits needed for lightning-fast service. We set up your website to send through SendGrid for maximum deliverability. No more missed emails. We help your SEO through plugins, like All-in-One SEO Pro and Starfish Reviews, and provide insights through Google Analytics. We increase website speed by making sure your site runs as fast and efficiently as possible knowing that website speed increases traffic to your site and on your site.

wpXPRESS wants your site to be the best of the best. We want you to leave the worrying to us, leaving you more time to run your business. To make all this easier we send you routine reports that help you make better decisions for your website and your business.

With internet technology and guidelines always changing you do not want your website to be left in the dark ages. A website is an ongoing project that needs constant supervision and care. Check out our plans today.

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